There is a number of easier ways to be closer to your club. By participating in the project LECHICI, the fans will have exclusive access to Lech Poznan, and will be rewarded with prizes and benefits, making their experience as supporters even more exhilarating. The more matches you attend, the more you will be able to benefit from the project. The loyalty program will result in an increasing attendance over the next couple of years.
LECHICI is a project which will enable each fan to help increase the attendance and improve the atmosphere during Lech’s matches by combining the practical with pleasurable. You might be asking: how?
There is just one thing that will change from the perspective of a fan. Without the need to alternate habits, whenever a participant of the project LECHICI attends a game or purchases merchandise from the official store, they will be rewarded with points that will accumulate on their account. Next, the supporters will be able to convert those points into exclusive, previously unavailable rewards, access to events, or discounts for match and season tickets.
All you need to do is register and start collecting points. Every fan should sign up for the project – the process of registration is easy and quick, and can be completed here >>>. In order to collect points, the next step is to link the newly created LECHICI account with the accounts you have previously set up whilst purchasing online tickets or merchandise. From then on, the number of points you get will depend on your activity. Every time you attend a game (not only purchase the ticket!), or every time you buy a product from Lech’s official store, you will be rewarded with points.
After logging into your account, you will not only see how many points you have collected so far, but you will also view your rank. What are the ranks and how are they determined? The rank is dependent on the number of home league matches you attend. The more Ekstraklasa games you watch from the stands, the higher your rank is. And the higher the rank is, the bigger access you have to exclusive rewards which cannot be purchased anywhere else.
The project LECHICI includes five different ranks – Żak (Student), Młodzik (Nipper), Trampkarz (Youngster), Junior and Senior. You advance to the next ranks gradually whilst attending home league games. There is one exception though – the season ticket holders, as well as owners of tickets for autumn or spring round, are automatically ranked as Seniors and receive 2000 bonus points for the start of their journey with LECHICI, as well as a number of extra benefits and guaranteed rewards.
Throughout the duration of each edition of the project (every season is a new edition), the participants will receive numerous benefits. Registration alone enable the supporters to start collecting points and converting them into discounts or rewards, as well as access to special promotions, a Newsletter with exclusive content, and the possibility to attend two Lech Poznan Football Academy training sessions for free.
As the participants progress to higher ranks, they will receive access to more exclusive rewards such as tour of the club bus, invitation to a press conference, watching the match from the substitute bench located on the stands, possibility to analyse a match with the club’s analytics, meeting with the players or a unique video recording with greetings from the team. In addition, you will also have the chance to go for an unforgettable walk below the roof of INEA Stadium. These are things you cannot purchase!
It’s important to remember that the points you collect during each edition will not pass on to the next season. However, if you have unused points at the end of the season, you can convert them into a discount for a season ticket or club merchandise.
The project LECHICI has been created for the needs of Lech Poznan and will be developed progressively. During the spring round, Lech Poznan mobile app and Lech Poznan Ticket app will be updated, enabling a direct access to the project. Meanwhile, on the club’s official website, new sections, accessible by the participants only, will appear. The fans who join the project LECHICI can expect numerous events prepared exclusively for them, as well as access to rewards which won’t be purchasable anywhere else.
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